HISTORY
The humble beginnings of Viajero Motorsales, Inc. began when its enterprising founder Chiu Bun Gim moved from China to the Philippines in 1947. A recognized visionary, he saw the immense potential of Mindanao. Together with some friends, they started a trading business in 1954 that they eventually named Koronadal Hardware and Auto Supply Company (KHASCO). When KHASCO closed down in 1961 due to the implementation of the government’s nationalization policy, Chiu Kim Enterprises (CKE) was establish and engaged on wholesale venture. It had successfully set-up links with retailers to 11 municipalities in four provinces, thus giving birth to the other businesses initiated by the siblings, one of which is the Viajero Motorsales, Inc.
As the business steadily grew, Chiu Bun Gim got actively involved in community projects, becomming the president of Marbel Lions Club, president of Koronadal Anglo-Chinese Youth Association which aimed at developing the full potential of Filipino-Chinese youth. He had donated seed money for the Koronadal Filipino-Chinese Fire-Fighters Incorporated that was being headed initially by his son Joseph Chiu as the Fire Marshal and ground commander.
Just as his era has ended, Chiu Bun Gim’s six children continue his legacy enthused with strong commitment, integrity, perseverance, trustworthiness, hardwork, prudence, frugality integrated with Christian values.Today, Viajero Group of Companies looks forward into diversification of new and different business ventures in the pursuit of providing convenient way of living for the humanity and for the purpose of creating job opportunities to Mindanaoans.
MISSION
“To be an instrument in attaining life’s fulfillment by providing quality products and services at a reasonable price, thereby building trust and satisfaction to the community and for the coming generation.”
VISION
“A prestigious company that leads in the industry we exist through continued innovations.”
CORE VALUES
We uphold family, Christian, and moral values.
We serve with integrity.
We strive for total customer satisfaction.
We find ways for innovation in servicing for excellence.
We work with passion and competency.
We value good relationship.
We are socially responsible.
We show ownership and belongingness of our company.
We value teamwork.
We live within our means.
We serve with integrity.
We strive for total customer satisfaction.
We find ways for innovation in servicing for excellence.
We work with passion and competency.
We value good relationship.
We are socially responsible.
We show ownership and belongingness of our company.
We value teamwork.
We live within our means.